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Tim Brown, Chair of IDEO“You owe it to yourself to dive in.”
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What's Next
Is Now
What's Next Is Now is your guide to living future-ready. Frederik shares the tools and mindsets he developed at Google and Stanford to help you embrace uncertainty, unlock your creative potential, and invent a better tomorrow.
The Future Is
How
The Future Is How empowers you to actively shape your future with practical insights. Hosted by Dr. Frederik G. Pferdt, it explores how to build a future-ready mindstate through conversations with remarkable thinkers.
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Learn With Frederik
Right Now
An 8-day immersive online course that equips you with the tools, frameworks, and mindset shifts to thrive in uncertainty. Learn at your own pace with video lessons and actionable exercises developed from Frederik's experience at Google and Stanford.
€399€199with code THISISHOW50
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Experience
Frederik Live
Transform how you and your organization think about the future.
Frederik delivers keynotes that transform how people think about the future. From Google to the United Nations, NASA to Fortune 500 boardrooms, he empowers audiences to unlock their creative superpower.
Book a KeynoteInteractive experiences designed to transform how you and your team think about innovation. Choose from (Re)imagine Futures, From People to Prototype, Future Rituals, and more.
Explore WorkshopsJoin Frederik for an unforgettable live experience. Ignite the Zukunftsgeist that lies within you and learn practical tools to develop a future-ready mindstate.
Get Tour DatesWhat Leaders Say
“Frederik doesn't just embrace change, he initiates it. Standing still is not an option for him.”
Oliver Bierhoff
Former DFB National Team Director
Imagine &
Invent
Frederik G. Pferdt is on a mission to empower everyone to fulfill their visions for the future. From shaping Google's creative culture as Chief Innovation Evangelist to nurturing minds at Stanford's d.school, he helps others realize their creative superpower to imagine and invent a better tomorrow.
